Wisconsin Dairy Shows Information
The Wisconsin Dairy Show Series encompasses the all-breeds Wisconsin Dairy Showcase (Midwest National Spring Shows), and Summer Championship Shows for the Holstein, Red & White, Jersey, Brown Swiss, Milking Shorthorn and Ayrshire breeds.
See below for more information about upcoming shows.
2026 Wisconsin Dairy Showcase
– Mailed entries: $35 per head if postmarked by WEDNESDAY, APRIL 1
– Online entries: $35 per head if made through the online system by WEDNESDAY, APRIL 1
– $55 per head if entry made online or postmarked APRIL 2nd-10th
– $100 per head if entry made at show or received after APRIL 10 (entry may not be in the catalog)
**Please note that all animals exhibited at the Wisconsin Dairy Showcase are required to have an RFID 840 button tag
Wisconsin Dairy Showcase Schedule
Wednesday, April 22
7 am Barns open for set-up and cattle move-in
Thursday, April 23
Barns open for cattle move-in
10 am-3 pm Check in for all breeds; all animals must be on grounds & checked in by 3 pm
7 pm Exhibitor meeting
Friday, April 24
9 am WI FFA CDE Dairy Judging Contest – show ring
3 pm Midwest Spring National Red & White Cow Show – Judge: Kyle Natzke
Midwest Spring Guernsey Show – Judge: Shawn Nehls
Saturday, April 25
8 am Midwest Spring National Red & White Heifer Show – Judge: Kyle Natzke
Midwest Spring Brown Swiss Show – Judge: Shawn Nehls
12 noon Midwest Spring National Jersey Show – Judge: Kyle Natzke
2 pm Midwest Spring Ayrshire Show – Judge: Jason Danhof
6 pm (or following breed shows) Badger Dairy Club Showmanship Contest (see registration link below)
Sunday, April 26
8 am Midwest Spring National Holstein Show – Judge: Pierre Boulet
10:30 am Midwest Spring Milking Shorthorn Show – Judge: Jason Danhof
Area Hotels
Spark by Hilton, 102 E. Rusk Avenue, Madison, 608-284-1234 (booking link: Spark by Hilton)
Holiday Inn Express & Suites Madison Central, 610 John Nolen Dr, Madison, 608-709-5050 (block available for $159/night – book under Wisconsin Dairy Showcase; booking link: Wisconsin Dairy Show at Holiday Inn Express & Suites Madison Central)
Doubletree by Hilton Madison Downtown, 525 West Johnson, Madison, 608-251-5511 (block available for $169/night – booking link: https://www.hilton.com/en/attend-my-event/msndtdt-wds-a0dcb4b6-4861-420d-820b-fbe1bcf041f1/)
Comfort Inn Madison, 722 John Nolan Drive, Madison, 608-255-7400 | 608-255-3152
Super 8 Hotel – Madison South, 1602 W Beltline Hwy, Madison, 608-571-6180
AmericInn Monona, 101 W Broadway, Monona, 608-467-4791
Avid Monona, 900 W Broadway, Monona, 608-957-7600
Sleep Inn & Suites-Monona, 4802 Tradewinds Pkwy Building A, Madison, (608) 221-8100
MainStay Suites-Monona, 4802 Tradewinds Pkwy Building B, Madison, (608) 740-6753
Wyndham Garden Madison Fitchburg, 2969 Cahill Main, Fitchburg, (608) 571-6326
Camping
Camping is available on the grounds for $35 per night. All camping will be in the designated area in the northeast corner of the parking lot on a first come, first served basis. All campers must be parked in this area and registered with AEC.
Parking
A valid parking pass or electronic payment is required for all vehicles parking at the Alliant Energy Center on Monday-Wednesday of our event. Electronic payment methods accepted are Visa, Mastercard, American Express, Discover, ApplePay, and GooglePay. Current rates are $10 per vehicle per day and $30 per bus per day. Visitors are able to pre-purchase parking online at https://www.alliantenergycenter.com/directions-accommodations/parking or by visiting the Alliant Energy Center website then selecting Visitors, Directions & Parking, and Parking. We highly encourage visitors to pre-purchase parking online as it allows for quicker entry.
- Ayrshire (complete)
- Class 1
- Class 2
- Class 3
- Class 4
- Class 5
- Class 6
- Class 12
- Class 13
- Class 14
- Class 15
- Class 18
- Class 19
- Class 20
- Brown Swiss (complete)
- Class 1
- Class 2
- Class 3
- Class 4
- Class 5
- Class 6
- Class 12
- Class 13
- Class 14
- Class 15
- Class 18
- Class 19
- Class 20
- Guernsey (complete)
- Class 1
- Class 2
- Class 3
- Class 4
- Class 5
- Class 6
- Class 12
- Class 13
- Class 14
- Class 15
- Class 18
- Class 19
- Class 20
- Holstein (complete)
- Class 1
- Class 2
- Class 3
- Class 4
- Class 5
- Class 6
- Class 12
- Class 13
- Class 14
- Class 15
- Class 18
- Class 19
- Class 20
- Jersey (complete)
- Class 1
- Class 2
- Class 3
- Class 4
- Class 5
- Class 6
- Class 12
- Class 13
- Class 14
- Class 15
- Class 18
- Class 19
- Class 20
- Milking Shorthorn (complete)
- Class 1
- Class 2
- Class 3
- Class 4
- Class 5
- Class 6
- Class 12
- Class 13
- Class 14
- Class 15
- Class 18
- Class 19
- Class 20
- Red & White (complete)
- Class 1
- Class 2
- Class 3
- Class 4
- Class 5
- Class 6
- Class 12
- Class 13
- Class 14
- Class 15
- Class 18
- Class 19
- Class 20
Thank you to our 2025 sponsors!
Shows are not possible without the generous support of our sponsors! If you are interested in supporting the show series, contact EmmaRae Brown at 800-223-4269 ext. 3 or emmaraeb@wisholsteins.com.
