*** If you are looking for Wisconsin District Show information, click here ***

Wisconsin Dairy Shows Information

The Wisconsin Dairy Show Series encompasses the all-breeds Wisconsin Dairy Showcase (Midwest National Spring Shows), and Summer Championship Shows for the Holstein, Red & White, Jersey, Brown Swiss, Milking Shorthorn and Ayrshire breeds.
See below for more information about upcoming shows.

2026 Wisconsin SUMMER CHAMPIONSHIP SHOWS

Entry Information – coming soon

**Please note that all animals exhibited at the Wisconsin Dairy Showcase are required to have an RFID 840 button tag

Saturday, August 22

7 am               Barns open for set-up and cattle move-in

Sunday, August 23

Barns open for set-up and cattle move-in

10 a.m.-3 p.m.     Show Check-in (near show ring)

10:30 a.m.    Wisconsin State 4-H Judging Contest

7 p.m.            Exhibitors meeting – show ring

Monday, August 24

9 a.m.            All-Breeds Showmanship

9-11 a.m.      Check-in for all breeds by dairy office   ALL CATTLE MUST BE IN PLACE & CHECKED IN BY 11 a.m.

1 p.m.           Wisconsin State Brown Swiss Heifer Show – Judge Joe Sparrow

3 p.m.           Wisconsin Championship Red & White Cow Show – Judge Brent Howe

Tuesday, August 25

8 a.m.           Wisconsin State Brown Swiss Cow Show – Judge Joe Sparrow

                      Wisconsin Championship Red & White Heifer Show – Judge Brent Howe

12 p.m.         Midwest Summer National Ayrshire Show – Judge Brian Behnke

1 p.m.           Wisconsin Championship Jersey Show – Judge Adam Liddle

Wednesday, August 26

8:00 a.m.     Wisconsin Championship Holstein Show – Judge Ryan Weigel

10:30 a.m.    Midwest Summer Milking Shorthorn Show – Judge Brian Behnke

 

Area Hotels

Spark by Hilton, 102 E. Rusk Avenue, Madison, 608-284-1234  (booking link: Spark by Hilton Madison Central )

Holiday Inn Express & Suites Madison Central, 610 John Nolen Dr, Madison, 608-709-5050 

Doubletree by Hilton Madison Downtown, 525 West Johnson, Madison, 608-251-5511 

Comfort Inn Madison, 722 John Nolan Drive, Madison,  608-255-7400 | 608-255-3152

Super 8 Hotel – Madison South, 1602 W Beltline Hwy, Madison, 608-571-6180

AmericInn Monona, 101 W Broadway, Monona, 608-467-4791

Avid Monona, 900 W Broadway, Monona, 608-957-7600

Sleep Inn & Suites-Monona, 4802 Tradewinds Pkwy Building A, Madison, (608) 221-8100

MainStay Suites-Monona, 4802 Tradewinds Pkwy Building B, Madison, (608) 740-6753

Wyndham Garden Madison Fitchburg, 2969 Cahill Main, Fitchburg, (608) 571-6326

 

 

Camping

Camping is available on the grounds for $35 per night. All camping will be on a first come, first served basis. All campers must be registered with AEC.

 

 

Parking

A valid parking pass or electronic payment is required for all vehicles parking at the Alliant Energy Center on Monday-Wednesday of our event. Electronic payment methods accepted are Visa, Mastercard, American Express, Discover, ApplePay, and GooglePay. Current rates are $10 per vehicle per day and $30 per bus per day. Visitors are able to pre-purchase parking online at https://www.alliantenergycenter.com/directions-accommodations/parking or by visiting the Alliant Energy Center website then selecting Visitors, Directions & Parking, and Parking. We highly encourage visitors to pre-purchase parking online as it allows for quicker entry.

  • Ayrshire (complete)
    • Class 1
    • Class 2
    • Class 3
    • Class 4
    • Class 5
    • Class 6
    • Class 12
    • Class 13
    • Class 14
    • Class 15
    • Class 18
    • Class 19
    • Class 20
  • Brown Swiss (complete)
    • Class 1
    • Class 2
    • Class 3
    • Class 4
    • Class 5
    • Class 6
    • Class 12
    • Class 13
    • Class 14
    • Class 15
    • Class 18
    • Class 19
    • Class 20
  • Guernsey (complete)
    • Class 1
    • Class 2
    • Class 3
    • Class 4
    • Class 5
    • Class 6
    • Class 12
    • Class 13
    • Class 14
    • Class 15
    • Class 18
    • Class 19
    • Class 20
  • Holstein (complete)
    • Class 1
    • Class 2
    • Class 3
    • Class 4
    • Class 5
    • Class 6
    • Class 12
    • Class 13
    • Class 14
    • Class 15
    • Class 18
    • Class 19
    • Class 20
  • Jersey (complete)
    • Class 1
    • Class 2
    • Class 3
    • Class 4
    • Class 5
    • Class 6
    • Class 12
    • Class 13
    • Class 14
    • Class 15
    • Class 18
    • Class 19
    • Class 20
  • Milking Shorthorn (complete)
    • Class 1
    • Class 2
    • Class 3
    • Class 4
    • Class 5
    • Class 6
    • Class 12
    • Class 13
    • Class 14
    • Class 15
    • Class 18
    • Class 19
    • Class 20
  • Red & White (complete)
    • Class 1
    • Class 2
    • Class 3
    • Class 4
    • Class 5
    • Class 6
    • Class 12
    • Class 13
    • Class 14
    • Class 15
    • Class 18
    • Class 19
    • Class 20

Thank you to our 2026 sponsors!

Shows are not possible without the generous support of our sponsors! If you are interested in supporting the show series, contact EmmaRae Brown at 800-223-4269 ext. 3 or emmaraeb@wisholsteins.com.

Platinum Sponsors

Gold Sponsors

Silver Sponsors

FARMERS GRAIN & FEED 

HILL ELECTRIC SUPPLY CO.

Bronze Sponsors

CP FEEDS LLC

SUNSHINE GENETICS

UNITED COOPERATIVE

HENNESSY IMPLEMENT, INC.